Competitiveness
The purpose of the Competitiveness Programme is to aid the development of small and medium-sized enterprises. Its primary aim is to strengthen the competitiveness of such companies through the provision of quality consulting services implemented by specialists from the National Registry of Consultants. This programme enables applicants to analyse the strengths and weaknesses of their respective companies and to thus identify opportunities and areas for improvement and successful development of their existing business activities.
The scope of areas of supported consultancy projects is broad, ranging from definition of individual strategies of management, financing and resources, to marketing activities, personnel issues, training, etc.
The following areas are examples of subjects of support:
- strategic planning of the company
- financial management of the company
- strategic marketing management
- operations management
- marketing and sales
- human resources development
- training
- reorganisation and improvement of production
- design and testing of products
- design of packaging
- logistics
- introduction and maintenance of European directives and technical regulations
- information-management systems
The pilot phase of this programme has been successfully completed and its evaluation is currently underway. The result consists in 36 successfully implemented and supported consultancy projects in the amount of nearly CZK 7 million in paid subsidies.