CzechInvest office in Seoul participated in South Korea’s largest battery fair. The InterBattery trade fair took place between the 15th and 17th of February in Seoul’s COEX Center. The fair, which grows bigger every year attracted more than 60,000 visitors, with over 2,000 representatives from foreign companies.
Visitors were able to see 1,360 booths opened by 477 companies, a 150% increase from last year. Together with members of the Korea Battery Industry Association, such as LG Energy Solutions, Samsung SDI and SK On, many smaller and medium-sized Korean companies participated as well.
Participation from representatives of foreign countries was limited to only 4 countries. Together with Czechia, only a few countries such as Canada, Netherlands, Sweden, Australia, and the United States opened their booths in order to entice companies to consider investing abroad. Czechia is known for strong efforts to promote itself as a perfect candidate for European expansion. CzechInvest took care to highlight initiatives such as the Czech Battery Cluster, Mobility Innovation Hub, and the Czech companies active in the sector.
“Our regular participation at InterBattery fair promotes the Czech battery industry and the interest of South Korean companies in investment opportunities in Czechia grows every year. Apart from the fair organizers and many visitors, the Czech booth has been noticed even by the South Korean media,” said Michal Stroka, director of CzechInvest Seoul.
The organizers also plan to hold "InterBattery Europe" in Munich, Germany, from June 14 to 16 of this year, in an effort to support the expansion of overseas networks of South Korean battery companies and the creation of new business opportunities. Additionally, 'Interbattery 2024' will be held at Seoul COEX from March 6 to 8 next year. According to estimates, over 600 companies with more than 1,600 booths are planning to participate.